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IMM School of Business Science Public Training Programme in Sponsorship Marketing

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Tuesday 23 July 2013, 08:00
To Thursday 25 July 2013

Sponsorship marketing is at the forefront of modern marketing and is growing faster than communication tools. The brand's connection is stronger and more credible. So it's vital to have a strategic “feel” for this discipline. This programme aims to help marketers use sponsorships as integrated marketing communications (IMC) strategies as a means to improve returns on investment. Gain a clear understanding of how to manage sponsorship strategy.

Location : 33 Frost Avenue, cnr Owl Street Milpark
Contact : (011) 628-2000 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
The programme runs for 3 days. The fee is R8000.

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